海角视频

Campuses today must adapt to rapid change. Shifts in enrolment, new ways of learning and conducting research, corporate and community partnerships, sustainability and decarbonization demands, campus security needs and financial shifts all mean that higher education buildings and campuses must be optimized in order to not only survive but thrive.

This means making sure current facilities are used more effectively and efficiently, something that our US 海角视频 higher education team has extensive experience of. In order to fully understand the changes and challenges facing colleges and universities and hear how they are adapting and optimizing, 海角视频 organized a round table discussion in Boston, to gain useful insight and share best practice.

One thing that we are certainly seeing is there’s going to be much more fluidity in terms of space usage. There’s going to be more intermixing of wet, dry and damp spaces to do different kinds of research, mixing in vitro, in vivo, and in silico research. There鈥檚 going to be better space utilization and more co-location and consolidation so that institutions can grow in place rather than add more space.

Elliot Felix, Partner, 海角视频

Watch for insights from Elliot Felix and Paul Richardson on campus optimization.

Four key takeaways

About this report

The panel

The panel included: Brian Rosenberg, visiting professor at Harvard Graduate School of Education and president emeritus at Macalester College; Dano Weisbord, chief sustainability officer and executive director campus planning at Tufts University; Kate Norian Loosian, senior director of planning and design at Harvard Business School and Ludmilla Pavlova-Gillham, senior campus planner at the University of Massachusetts Amherst.

The round table panel for the discussion on campus optimization. Image: 海角视频

The questions

The panel was moderated by Elliot Felix, 海角视频鈥檚 higher education advisory sector lead and was guided by the following questions:

  • What data are you collecting and how are you using it to make decisions?
  • What does this say about how the higher education business model must change, and is the building boom is over?
  • What new paradigms should we be planning for and how can our institutions change to adopt them?

In asking these questions, we were able to gather meaningful qualitative insight from our panel. The key takeaways are detailed below.

Key takeaways

I. Understand the spaces you have and use them more effectively

Many institutions continue to operate under outdated assumptions about space needs, often resulting in under-utilized buildings and inefficient layouts. Post-pandemic shifts in work and learning patterns have left many offices, classrooms, and labs partially empty.

For example, at Harvard Business School, occupancy data varied noticeably on certain days of the week and furthermore at certain times of the year. Similarly, Tufts University recognized that expanding research capacity without understanding existing space would be financially unsustainable.

Dano Weisbord (left) and Kate Norian Loosian (right), sharing insights at the campus optimization round table. Image: 海角视频

Institutions must prioritize space utilization audits and masterplanning to assess current usage, deferred maintenance, and suitability for future needs. Tools like card access data, IP tracking and departmental space profiles can help identify underused areas and opportunities for coordinated or consolidated use. By focusing on capital efficiency – renovating rather than building new – universities can adapt existing infrastructure to meet evolving demands. Tufts鈥 approach of evaluating its four worst buildings to retain only two is a model of strategic downsizing and reinvestment.

We had a system that permitted our administrators to be able to look at departmental profiles, to look at the鈥 condition of the space and the faculty needs鈥 and how they’re utilizing the space that they’re responsible for, so that鈥 different deans can be truly informed about their assets – and then we work with them in order to try to solve some of their problems.

Ludmilla Pavlova-Gillham, senior campus planner and architect, University of Massachusetts Amherst

CASE STUDY

Improving space utilization in action: 海角视频 created a campus plan for a professional school with more than 700,000 net square feet across several buildings. Our evaluation uncovered low space utilization of classrooms (5% of the portfolio) and offices (55% of the portfolio).

After studying the classroom utilization, we determined the percentage of space in use for classes, meetings and events was 49%, and so fewer seats were needed. Space saved was put together, increasing the space per seat to enable more active learning and flexibility.

For the workplace, we right-sized space size, ratios and policies to free up significant space for both growth and consolidation of distributed teams and programs. By understanding their current usage, right-sizing their space standards and relocating key programs, we enabled 22% population growth in practically the same footprint.

Increasing efficiency and effectiveness avoided building a new 186,000 square foot building and saved $99.5 million and 19,000 metric tons of carbon associated with building and operating a new facility.

II. Combine real-time data with forward-looking planning

Institutions collect a wide range of data to optimize campus spaces. This includes usage data, financial data, food service covers, sustainability metrics and real-time data such as card access and IP address pings. The goal is to understand how the larger campus and individual buildings and spaces are being used, predict future needs and make informed decisions about building and renovating campus facilities.

Data is being used to make decisions about campus design, operations and future planning. Institutions are looking ahead to anticipate changes in teaching methods, student population and research needs. By understanding current usage and predicting future trends, they can build and renovate facilities that will serve their needs for decades.

Brian Rosenberg discussing the importance of considering data for future planning. Image: 海角视频

Too often, campus planning is reactive, based on current usage patterns rather than future needs. This short-sightedness can lead to costly mistakes, such as building facilities that quickly become obsolete. For instance, lecture halls built in the 1990s with tiered seating are now ill-suited for certain modern pedagogies and retrofitting them can be prohibitively expensive.

Effective planning requires a dual lens; real-time operational data and long-term forecasting. Institutions like UMass Amherst are integrating diverse data sources 鈥揷lassroom utilization, greenhouse gas emissions, dining usage and student surveys 鈥 into enterprise systems to inform decision-making.

Predictive analytics and scenario modeling can help simulate multiple futures, enabling leaders to make resilient, data-informed investments. Asking faculty and researchers to envision their needs 10鈥15 years ahead is essential to designing adaptable, future-proof spaces.

The most important point that I would make about looking at data is that you can鈥檛 look at data for today. You need to look at data for 10 or 15 years from now.

Brian Rosenberg, visiting professor, Harvard Graduate School of Education, President Emeritus, Macalester College

CASE STUDY

Real-time and forward-looking data in action: 海角视频 partnered with Occuspace to analyze anonymous occupancy sensor data from 38 institutions gathered over three years.

We found that main libraries are used 40% more than satellite libraries, that classrooms near to libraries increase their usage while dining facilities do the opposite, and that libraries that include student success functions are used 25% more.

There is little correlation between the volume of books and the number of students and faculty who visit. We also found that dining and fitness facilities usage patterns are shifting to later in the day and that administrative offices average peak usage is only about 50% full.

Institutions can use data like this to optimize operations; for example, aligning operating hours, programming and offerings, as well as staffing to demand. They can also use it to inform long-term planning such as consolidating satellite/branch libraries as part of masterplanning or optimizing adjacencies among dining, study, and instructional spaces.

III. Partner with industry, community groups and peer institutions

Higher education institutions have often operated as self-contained entities, physically and culturally separated from the communities around them. This separation is rooted in historical models that emphasize academic seclusion and self-sufficiency. However, in today鈥檚 environment of financial strain, declining public trust, and shifting workforce needs, this insularity has become a liability. Many campuses are surrounded by communities facing economic challenges, workforce shortages, and infrastructure need – yet the potential for collaboration remains underutilized.

Institutions often duplicate services and facilities that could be shared with local partners, leading to inefficiencies and missed opportunities for mutual benefit. The lack of engagement also exacerbates perceptions of elitism and irrelevance, particularly as public scrutiny of higher education intensifies. Without proactive efforts to build bridges, colleges and universities risk becoming increasingly disconnected from the very ecosystems they depend on for students, funding and legitimacy.

Breaking down campus walls – both literal and figurative – can unlock new value. Allegheny College鈥檚 partnership with local manufacturers to co-develop workforce training programs is a compelling example. Similarly, UMass Amherst is leveraging its assets to address state-level challenges like housing and AI workforce development.

Public-private partnerships (P3s), such as Tufts鈥 dormitory project, offer alternative financing models while aligning institutional goals with community needs. Institutions should also consider co-locating programs with industry partners or community colleges to expand access and relevance.

What this all resulted in was a very large gift, the establishment of a new community college partnership campus where they’re not going to be teaching the traditional 18-22 year old undergraduates. Instead they’re going to be teaching a whole range of what we used to call non-traditional audiences but increasingly are becoming the traditional audiences for education. The funding for this is coming from multiple sources and it’s benefiting the community and the institution. I actually think the future lies in more permeable campuses.

Brian Rosenberg, visiting professor, Harvard Graduate School of Education, President Emeritus, Macalester College

CASE STUDY

University 鈥 industry 鈥 community partnership in action: Wake Forest School of Medicine and Advocate Health are co-developing 鈥淭he Pearl,鈥 a transformative health sciences innovation district in Charlotte, NC. Anchored by the Howard R. Levine Center for Education and a multi-tenant research facility, the district integrates academic, clinical and corporate functions.

海角视频 facilitated a shared spatial vision through extensive stakeholder engagement, aligning university, healthcare and community goals. The project exemplifies a university-industry-community partnership, fostering interdisciplinary education, cutting-edge research and regional economic development.

By co-locating medical education, health sciences training and global surgical innovation, The Pearl redefines how institutions collaborate to shape the future of healthcare, with an anticipated $7.6 billion impact for the state and region.

CGI rendering showing traffic approaching Wake Forest University's new medical school campus and health care innovation district
Image: Ayers Saint Gross | CO Architects | Neighboring Concepts.

IV. Question assumptions about calendar and space allocation

The higher education business model must adapt to changing demographics, financial constraints and technological advancements. Institutions need to be smarter about how they use their spaces and plan for a future with potentially fewer students. This means questioning traditional assumptions about space allocation and finding ways to optimize existing resources. Institutions must manage their spaces better and plan for long-term sustainability.

Traditional academic calendars and space allocation models are increasingly misaligned with modern needs. Buildings often sit empty during summers, and rigid space assignments – like one desk per staff member or large faculty offices – contribute to inefficiency. These outdated norms persist due to cultural inertia and governance challenges. Institutions must challenge the 鈥渨e鈥檝e always done it this way鈥 mindset.

Dartmouth鈥檚 trimester system, which maximizes year-round space use, offers a compelling alternative. Flexible work arrangements should be matched with flexible space policies – such as shared staff neighborhoods instead of assigned desks. Faculty offices, long considered untouchable, must be reimagined in the context of hybrid work and collaborative research. Piloting new models and using data to demonstrate their effectiveness can help overcome resistance and build momentum for change.

I have the hope that the paradigm of office size and hierarchy鈥 becomes something that can be considered in the context of a larger ecosystem. In the new hybrid work experience, can we take the ‘one person, one desk’ equation off the table? Many individuals are not on campus five days a week. With the benefit of flexible space, perhaps we cede the old reality of a desk with your name on it, or a picture of your kids. Instead, focus on creating neighborhoods of unassigned desks that allow people to predictably show up to work together.

Kate Norian Loosian, senior director of planning and design at Harvard Business School

CASE STUDY

Rethinking assumptions in action: The University of Minnesota鈥檚 Work+ program redefines workplace norms by challenging traditional assumptions – such as the belief that work must occur from 9 to 5 or that every employee needs a dedicated desk.

Developed in collaboration with 海角视频, Work+ introduces a flexible, activity-based workplace model that supports a variety of work styles and team dynamics. Instead of fixed offices, employees use shared 鈥渘eighborhoods鈥 designed for focus, collaboration and hybrid work.

This approach has led to measurable improvements: a 69% reduction in response times, 43% greater access to other departments and increased employee satisfaction. By aligning physical space with evolving work patterns, Work+ fosters cross-functional collaboration, enhances space utilisation and supports a more agile organizational culture.

The programme鈥檚 success has prompted its expansion across the university system, including at the Rochester campus, and serves as a model for institutions seeking to modernise their workplace strategies in response to changing expectations and operational realities.

V. Share space across disciplines and departments

Siloed space allocation leads to duplication, inefficiency and missed opportunities for interdisciplinary collaboration. Many buildings are designed for single departments or rigid functions, limiting their adaptability and long-term value. This is especially problematic in research-intensive institutions where space is both scarce and expensive.

Colleges and universities should be planning for new paradigms that include more flexible and adaptable spaces, partnerships with industry and community groups, and interdisciplinary collaboration. This involves breaking down silos and sharing resources across departments.

Elliot Felix discussing the importance of flexibility and shared-use in campus optimization. Image: 海角视频

Institutions should also consider the impact of AI and automation on research and teaching spaces. Ludmilla Pavlova-Gillham discussed the importance of designing spaces that can adapt to different teaching styles and research needs.

Designing for flexibility and shared use is critical. University College London鈥檚 new building, which eliminates didactic lecture halls in favor of flexible, shared labs and classrooms, exemplifies this approach. At UMass Amherst, even seemingly inflexible mid-century buildings have been successfully repurposed through creative renovation and user engagement.

Institutions should prioritize high floor-to-ceiling heights, modular infrastructure and adaptable layouts in new construction. Encouraging faculty and departments to co-develop shared spaces can foster innovation and reduce capital costs.

Flat is the new up. It’s about using what you have better and partnering with companies and community groups and sharing resources across disciplines. It鈥檚 about questioning anything we’re stuck on the way we’ve always done it: we always have two semesters or we’ve always had 140 square foot offices, or whatever it is. Those are the areas that we need to rethink.

Elliot Felix, Partner, 海角视频

CASE STUDY

Shared spaces in action: The RK Mellon Hall of Sciences at Carnegie Mellon University is a pioneering example of interdisciplinary space planning that promotes collaboration across departments.

Designed in partnership with 海角视频, the 325,000 square foot facility brings together the Mellon College of Science, the School of Computer Science and the Miller Institute for Contemporary Art under one roof. Instead of assigning space by department, the building is organized around shared research themes, enabling fluid interaction among scientists, artists and technologists.

Flexible labs, classrooms and galleries support evolving pedagogies and research needs, while common areas foster informal exchange. This spatial strategy not only maximises efficiency but also cultivates a culture of innovation. The RK Mellon Hall stands as a model for how universities can break down silos and build environments that reflect the interdisciplinary nature of modern discovery.

A new operating model for higher education

The traditional model of continuous expansion is no longer viable for most institutions. Instead, the future lies in optimizing what already exists – through better data, smarter design and deeper collaboration. As Elliot Felix noted, 鈥淔lat is the new up.鈥 Institutions must become more agile, more integrated with their communities, and more willing to question long-held assumptions.

Institutions can adopt new paradigms by embracing hybrid work models, developing trust within their communities and involving faculty and students in decision-making processes. This requires a shift in mindset and a willingness to experiment with new ideas. Kate Norian Loosian suggests piloting small-scale projects to test new concepts and gather feedback before implementing them on a larger scale.

To succeed in this new paradigm, leaders must:

  • Pilot and test new ideas before scaling.
  • Engage faculty and students as co-creators of space and policy.
  • Use data not just to describe the present, but to shape the future.
  • Break down silos – organizational, spatial and cultural.
  • Be resolute in the face of resistance, while building trust and alignment.

Institutions may encounter barriers such as resistance to change, financial constraints and regulatory challenges. Overcoming these barriers requires clear communication, strong leadership and a willingness to challenge traditional assumptions. Brian Rosenburg emphasized the importance of being resolute and not letting negative voices stop good ideas from developing.

There’s a whole world of what is the business of the administration the institution should look like as well. We’re always competing for capital just to fix stuff, and the cost of construction inflation has been outpacing regular inflation for a long time. But that’s part of the unsustainability of the business model.

Dano Weisbord, chief sustainability officer and executive director campus planning, Tufts University

Institutions should focus on understanding their spaces and using them more effectively, combining real-time data with forward-looking data, partnering with industry and community groups, questioning assumptions about calendar and space allocation and sharing space across disciplines and departments. Elliot Felix suggested that institutions need to be flexible and adaptable in their planning and design processes.

By embracing this new model and principles, higher education can transform its campuses from static assets into dynamic engines of learning, innovation and community impact.

Optimizing your campus starts now

Assessing and optimizing spaces and systems across your campus requires a process that combines insightful analysis, inclusive stakeholder engagement and forward-thinking technical expertise. It also requires experience that is broad and deep so that teams are well-versed in the challenges and changes facing higher education and the solutions to address them.

For example, the types, quantities and configuration of research spaces are all changing. Renovating lab spaces for the future of automation involves integrating robotic work cells, reinforced flooring, increased electric capacities, increased storage and hybrid lab-office layouts to support evolving workflows for people and machines.

海角视频鈥檚 advisory and engineering teams work with institutions and design firms to optimize buildings and campuses from insight through implementation. We help people answer questions like 鈥淗ow well are our spaces utilized? How well are our systems performing? Are we getting the most out of our space? Do we need more space or can we grow in place?鈥

We help college and universities optimize their buildings and campuses at a time when funding, enrolment, technology and our climate are all changing.

Contact us to find out how we can help you.