海角视频

The People’s Club

From the outset, Everton Football Club made it clear that their new stadium at Bramley-Moore Dock was not just a construction project, it was a statement of identity.

The club鈥檚 vision for a venue that truly reflected its motto, Nil Satis Nisi Optimum (Nothing but the best), demanded more than technical excellence. It required empathy, collaboration, and a deep understanding of what it means to be part of a community.

海角视频 was proud to support Everton in delivering this vision. Working closely with the club, the architects, and a wide range of stakeholders, we brought together expertise across our specialist disciplines including inclusive design, crowd flow, sustainability, acoustics, waste, and technology teams. Our role was not only to engineer a stadium that performs – but to help shape a place that welcomes, inspires, and belongs to its people.

Inclusive design

Inclusive design was central to our work and a defining feature of the Hill Dickinson Stadium鈥檚 identity. From the earliest stages, 海角视频 led the development of strategies that would ensure improved levels of accessibility, not just settling for compliance with regulations, but aspiring to create a place of genuine inclusion.

We considered access and circulation both inside the stadium and across the external approach routes. While wayfinding and signage were developed by others, our team ensured that the physical infrastructure supported inclusive movement throughout the site. This included step-free access, appropriate gradients for slopes and ramps, and multiple large lift cores to reduce congestion for those using the lifts.

Inside, we worked with the club and architect to create 279 wheelchair accessible viewing spaces and 366 easy access seats that meet and exceed the guidance set out in the Accessible Stadia guidelines, as well as UEFA and CAF脡 recommendations. These spaces were carefully located to ensure equitable sightlines and social inclusion, integrated into the bowl rather than set apart to create a matchday experience where all fans get to feel like they are part of the action.

Image: Tony Mcardle

One of the most rewarding aspects of our work was the design of the sensory room. Developed in close collaboration with the club and architect, this space provides a calm and supportive environment for fans who may find the matchday experience overwhelming.

The detailing of the room, lighting, acoustics, finishes, and layout, was informed by consultation with accessibility groups and reflects Everton鈥檚 commitment to every supporter. In addition to the bookable sensory room 海角视频 also supported the club in the provision of two quiet rooms, which allow fans sitting in the stands a place of quiet and respite should they require it.

We also advised on the provision of accessible sanitary facilities and refreshment points, ensuring they are suitably located and designed for ease of use. Our work extended to operational considerations, including stewarding and staff interaction. We supported the club in developing approaches that promote dignity, comfort, and confidence for all visitors. As part of this process, three Changing Places Toilets have been located around the Hill Dickinson Stadium, meaning the building has one of the highest provisions of this facility within the premier league. This means that fans requiring these toilets have a much shorter travel distance and wait time that in other grounds.

True inclusivity is not just about creating accessible spaces for disabled people but also needs to consider the wide range of users. Parents with children have been considered through the inclusion of 95 baby changing facilities and a family toilet within the family stand. In addition to accessible toilets, there are also 20 all-gender toilets for LGBTQ+ supporters who may not want to use the male and female provision. For attendees who wish to pray or reflect, a prayer room is located within the East Stand.

Importantly, we recognise that inclusive design does not end at handover. Everton鈥檚 ongoing dialogue with the Everton Disabled Supporters Association will continue to shape the stadium鈥檚 operations, ensuring that services evolve in response to real-world experience. This long-term commitment is a testament to the club鈥檚 values and one we were proud to support.

Image: Everton Football Club

A sustainable development

At the outset of the project our team worked with the Club to develop a clear set of sustainability ambitions for the project: to be resource efficient, to sustainably reuse the site, to optimise user experience, to ensure ease of access for all and to unlock community benefits.

Our team helped define a number of key moves to achieve this. Including for example the proposal to cap existing dock deposits avoiding the need to dredge and dispose of 75,000 m3 of dock deposits and the use of battery storage connected to roof top photovoltaics which replace the need for back up diesel generators.

With the contactor we worked to ensure that over 50% of materials were procured from suppliers within 50km of site, create over 100 apprenticeships and employ over 65% of site from within 30 miles of the site, 6% from Kirkdale. Delivering this was greatly supported by the adoption of Design for Manufacture and Assembly, used for around 70% of the superstructure and mechanical, electrical and plumbing infrastructure.

We developed strategies for sustainable waste management, aligned with the club鈥檚 environmental policy and aspirations. These included the integration of recycling infrastructure, reduction of single-use plastics, and clear signage to promote responsible disposal. Our aim was not only to manage waste effectively but to engage fans in environmental awareness鈥攖urning matchdays into moments of education and leadership.

The stadium is more than a venue, it is a catalyst for regeneration, job creation, and community development. Sustainability, in this context, is not just about materials and systems, it鈥檚 about legacy.

State-of-the-art facilities

The stadium鈥檚 facilities were designed to serve the community year-round, not just on matchdays. 海角视频 supported the construction process with advice on optimising inclusive design and accessibility for all potential users.

We reviewed the provision and detailing of accessible viewing spaces, ensuring alignment with best practice and international guidance. Our input helped shape the stadium鈥檚 hospitality areas, community rooms, and flexible event spaces鈥攅nsuring they are intuitive, welcoming, and adaptable.

Technology plays a supporting role, with integrated systems designed to enhance ticketing, crowd management, and fan engagement. Our focus was on ensuring these systems were intuitive and inclusive, supporting the experience without overshadowing it.

Image: Everton Football Club

The facilities reflect Everton鈥檚 ambition to create a 鈥渓iving and breathing鈥 community around Bramley-Moore Dock. Our work helped ensure that the stadium is not only functional but meaningful, a place that supports education, business, and social connection.

Fan experience

Enhancing the fan experience was a shared priority throughout the project. Everton鈥檚 commitment to their supporters was evident in every conversation, and 海角视频 was proud to contribute to a design that reflects that loyalty.

We analysed crowd flow patterns to optimise movement, reduce queuing, and improve safety. Our work on concourse design considered density, amenity provision, and queue times, ensuring that fans spend less time waiting and more time enjoying the matchday experience. Acoustics were carefully engineered to amplify atmosphere while maintaining clarity. We considered chant propagation, audibility of on-field play, and intelligibility of the PA system, ensuring that the stadium sounds as good as it looks.

We worked with the club to define a series of personas and their journeys through the stadium, covering both visitors and operational staff. This helped us identify key points of friction and opportunities to enhance accessibility, comfort, and service delivery.

Throughout, we were struck by the club鈥檚 genuine care for its fans. Everton鈥檚 team brought passion, insight, and a deep understanding of their community. It was a pleasure to work alongside them, and their commitment made our job not only easier, but more meaningful.

This project brought together the very best of 海角视频鈥檚 specialist disciplines. Each team played a vital role in shaping a stadium that鈥檚 not only technically robust, but genuinely responsive to the needs of Everton鈥檚 supporters. It鈥檚 a great example of how integrated thinking can deliver a venue that performs across every dimension of experience

Anna Wendt, Discipline Unit Leader, 海角视频

Everton has long been recognised as a club that leads with heart and purpose. As highlighted in its history, the club has consistently embraced innovation, not for its own sake, but to better serve its people. Hill Dickinson Stadium at Bramley-Moore Dock continues that tradition.

海角视频 was privileged to play a role in its delivery, bringing together expertise across disciplines to support a shared vision. Our work in inclusive design, sustainability, technology, and fan experience was shaped by collaboration, consultation, and a belief in the power of sport to unite communities.

Everton鈥檚 new home is a place for everyone. It is a venue that welcomes, inspires, and belongs to its people. And for 海角视频, it was an honour to help make it a reality.