海角视频

University of North Carolina, Strategic Sustainability Plan

Chapel Hill, NC

Since opening as the country鈥檚 first public university in 1795, the University of North Carolina (UNC) has a long history of innovation and public service.

Although the Chapel Hill flagship campus had taken many steps to advance sustainability in operations and research, the University had never before embarked on a comprehensive sustainability planning effort.

Under the leadership of Chancellor Carol Folt, UNC-Chapel Hill sought to embed its sustainability into every aspect of campus life, creating connections between different departments and developing a model for sustainability in higher education that recognized the university鈥檚 multiple scales of impact.

Already committed to sustainability, the University has achieved a 12% reduction in emissions since 2008, with this project aiming to increase this further

Sustainability plan will bring together disparate initiatives across the campus

UNC is a AASHE STARS Gold rated campus

Challenge

海角视频 worked closely with the sustainability team at UNC-Chapel Hill to bring together key stakeholders鈥攊ncluding faculty, staff, students, and senior administrators鈥攖o formulate a plan that would unite campus sustainability initiatives. This included discussions not just about campus operations as they related to environmental stewardship, but also how to incorporate the research, teaching, and service initiatives that were extending UNC鈥檚 influence on sustainability to the regional, state, and global scale.

Solution

A rigorous and multifaceted engagement process was key to the success of this project. The 海角视频 team used mixed methods, including targeted stakeholder interviews, town halls, online surveys, intercept interviews and pop-up events to gather information and test ideas. The 海角视频 team worked diligently to encourage discussion around the theme of sustainability as a whole, rather than limited to the topics of energy, water and waste.

Our team put together targeted working groups to look at six specific focus areas, identified through early engagement with key stakeholders. The working groups were made up of members from the university community, including academics, administrative staff, students and alumni. The six focus areas identified include: Environment + Resources, Materials + Waste, Health + Wellness, Community, Policy + Investment, and Innovations for Change. In addition to defining six focus areas, a key element of the work carried out by the working groups was to determine how sustainable measures could be advanced across all scales. Eight scales were identified and ranged from the 鈥榟uman鈥� scale, which looks at driving behaviour change, to the 鈥榞lobal鈥� scale, which drives ideas through to their impact worldwide. This element of the plan considered the impact of change not just for the campus community itself, but also across the globe.

The plan to create a more sustainable future for UNC has paved the way for realizing these aspirations in the physical masterplan, which will embrace the concept of a living laboratory to test future technologies as well as incorporate the findings of the pilot projects.

Value

It was also critical to the success of the Sustainability Plan that early wins were captured and communicated. The planning process included the identification of pilot projects and UNC is moving forward on several of these (e.g., waste audits, video generation, stormwater management projects and advancing RealFood Challenge).

Another win from the Sustainability Plan was our ability to leverage outcomes to inform other efforts. 海角视频 was also working on the Physical Masterplan, driving sustainable infrastructure planning and sustainability overlays directly building from the Sustainability Plan. 海角视频 also consulted for their Triple Zero Initiative, directly building from the Strategic Sustainability Plan.